What's included
Conversion funnel audit
We pinpoint exactly where your visitors drop off before becoming prospects. Often, the problem isn't traffic, it's what happens after the click.
Optimized landing pages
A page dedicated to a single objective, free of distractions, built to convert rather than just inform.
Forms and lead magnets
Valuable content exchanged for a qualified contact, not a generic form nobody wants to fill out.
Automated qualification
Every prospect is sorted by real purchase likelihood, so your sales team spends time on the right contacts.
CRM integration
Prospects land directly where your team already works, with no manual re-entry and no lost lead between two tools.
Follow-up system
Most prospects don't buy on first contact. A structured follow-up system catches the ones you would otherwise have lost.
Our method
A system that turns visitors into prospects ready to buy.
- 01
Audit & diagnosis
Analysis of your current visitor journey to identify where and why prospects get lost.
- 02
Funnel construction
Landing pages, forms, and lead magnets designed to capture interest at the right moment.
- 03
Integration & automation
Connection to your CRM and setup of qualification and automatic follow-up rules.
- 04
Monitoring & optimization
Analysis of the volume and quality of prospects generated, with regular adjustments to improve the conversion rate.
Growth
- Everything included in Essential, plus:
- Multi-step funnel
- Custom-built lead magnet
- Lead scoring
- CRM and WhatsApp Business integration
Signature
- Everything included in Growth, plus:
- Complete multi-channel lead generation system
- Automated follow-ups
- ROI reporting by acquisition source
Frequently asked questions
Meta Ads brings traffic to your offer. Lead generation builds what turns that traffic into a qualified contact, whether it comes from advertising, SEO, or social media.
We define with you the criteria that actually matter for your business (budget, timeline, real need), then configure scoring to sort automatically based on those criteria.
Yes, the logic changes but the principle stays the same: a form, a valuable offer, and qualification adapted to how your customers actually decide to buy.
They land directly in your CRM or through WhatsApp Business, with an automatic follow-up system for those who haven't responded yet.
Yes, that's precisely the point of the Signature package's reporting: knowing exactly how much each traffic source brings you in qualified prospects.
What the client says
"We were tired of sorting through low-quality, cold leads that wasted our sales team's time. DESORA built a systemic pipeline that filters for real intent. We went from chasing prospects to booking high-value meetings automatically."
Case study
MarocLogistics
Cold-chain logistics, Casablanca, 32 employees
The problem
MarocLogistics ran entirely on manual outreach and expensive trade show directory listings. With no organic footprint, it captured none of the inbound demand from international agricultural and retail buyers looking for a logistics partner in North Africa.
What we did
We built a bilingual organic strategy aimed at procurement managers: a full technical audit clearing indexation errors and mobile speed issues, then high-value content in French and Standard Arabic covering customs regulations, temperature-controlled storage standards, and logistics corridor efficiency, supported by link building in regional trade publications.
Results
| Metric | Before | After | Shift |
|---|---|---|---|
| Inbound leads per month | 2 | 45 | +2,150% |
| Top-3 keyword rankings | 0 | 24 | visibility created |
| B2B lead acquisition cost | MAD 920 | MAD 110 | -88% |
| New contract revenue | MAD 0 | MAD 1.4M | net revenue generated |
Related services
Ready to discuss Lead Generation?
A system that turns visitors into prospects ready to buy.